Blogging techniques at KansasFest 2018


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Attending conventions is, for me, a balancing act. As much as I appreciate being in the audience of so many amazing panels and presentations, I don’t want to be exclusively a passive observer; I like being involved and having something to give back. But if I overcommit myself, I end up being so busy that I don’t find myself being present and enjoying the convention.

For KansasFest, I’ve struck this balance by submitting just one talk a year. It can be challenging for me to find topics to present, as I am not a software developer or hardware hacker. I’ve given many talks about Apple II games, but I can do so only so many times before I’ve drained that well dry. And I don’t like talking about Juiced.GS (unless I’m also feeding everyone pizza), lest I come across as a shill.

For KansasFest 2018, it took me eight years to realize another niche I can share with the Apple II community: this blog. I’ve written over 500 weekly posts for this site; I teach online publishing at a local college; and I work for Automattic, developers of WordPress.com. Maybe I know something about online content creation and distribution?

So, last month at KansasFest 2018, I gave a talk, "Blogging II Infinitum".

More than 40 years after its debut, how is it there’s still so much to say about the Apple II? How do we find what’s new, and how do we spin it to make it interesting? After eight years and 500+ weekly blog posts, Ken still has plenty of new material about his favorite computer. He’ll reveal the secrets of his sources, blogging and distribution platforms, and audience engagement techniques in this session.

A video of the talk has been speedily reposted online:

A technique I deduced from experience then had reaffirmed by the book Presentation Zen is that presentations should consist of three delivery media: the speaker; the slides; and the handout. The above video includes the speaker and slides but omits the handout. KansasFest attendees received a PDF that not only compiles the resources mentioned in the talk but also outlines an invaluable writing exercise taught in college graduate programs.

That free PDF is now available to subscribers to this blog’s email newsletter. Just sign up today and, once you’ve confirmed your subscription, you’ll receive a download link. You can unsubscribe at any time. (If you’re already a subscriber, you’ve received your download link in a separate email.)

I love being involved — but not too involved — in the Apple II community. I hope these resources help you explore further ways to contribute, too!