Archive for the ‘History’ Category

Unearthed arcana, milestones, and anniversaries.

The superior businessman: Jobs or Woz?

December 26th, 2011 10:56 AM
by
Filed under History;
2 comments.

The current state of the economy presents unique challenges, but also unique opportunities. As larger companies fold under the weight of their own bulk, new enterprises are small, nimble, and innovate enough to fill new niches and needs. What what better innovator and businessman to inspire budding entrepreneurs than Apple's greatest Steve?

Jobs? No — Wozniak.

So says Trevor Owen, founder of the Lean Startup Machine. In his essay, "Why Founders Should Emulate Wozniak, Not Jobs" he makes several arguments:

  • • Steve Jobs played a minor role in Apple’s early success with the Apple II
  • • When Steve Jobs created the breakthrough Macintosh he had immense resources & clout
  • • The Macintosh underperformed against the Apple II, essentially was a flop
  • • NeXT Computers released a series of product flops
  • • Jobs’s later success (as a CEO) is due to his failures

It's not unusual to question Steve Jobs' role in the design and success of Apple's products, but this is the first time I've seen his business acumen also fall under scrutiny. Unsurprisingly, not everyone is convinced. Over at Forbes, E.D. Kain has some objections:

… if Wozniak had been in charge, it’s doubtful Apple would have been much of a company at all. Wozniak wanted to open the whole project up to all-comers. His enormous skill was in making things tick – not in building a company from the ground up…

… it really helps to couple visionary businessmen with brilliant engineers. So what if Jobs got ahead of himself in the early years? Start-ups today shouldn’t just look at the early careers of tech businessmen; they should pay attention to the entire package.

What do you think? Could Woz have built the Apple empire without Jobs? Could Jobs, without Woz?

Ron Wayne's document cache

December 22nd, 2011 3:43 PM
by
Filed under History, Mainstream coverage;
no comments yet.

Earlier this month, Apple's founding contact was auctioned from the estate of Wade Saadi by Sotheby's. Its estimated value was in the range of $100,000 to $150,000 USD.

It went for $1,350,500 — almost ten times more than expected. For comparison, an actual Apple-1 computer went for $213,600, or 15% as much as the contract.

It's hard to see this sale as yet another unfortunate transaction in which Apple co-founder Ron Wayne was involved. He sold this same contract in 1994 ago for $500 (although some reports indicate it was several thousand dollars); if he'd held onto it, he could've sold it for 2,701 times more than what he got for it. Of course, that's nothing compared to the $800 for which he sold his 10% share of Apple stock in 1976. Today, it'd be worth $35 billion, or 43,750,000 times more.

But there may be hope yet. That contract was one of several documents that Wayne has kept in his possession all these years. Brian Heater of Engadget recently rifled through Wayne's archives:

The documents, stashed in a USPS mailer kept by the door of his office, were a veritable treasure trove of information, including pages of pages of plans and pencils drawings of an Apple I enclosure Jobs asked Wayne to build — his creation was ultimately rejected by Apple and lost to history as the company gained steam.

Also stored in the envelope were a facsimile of the contract signed by Wayne, Woz and Jobs, which recently sold on auction for more than $1 million — in fact, it was Wayne's original copy that hit the auction block. He had parted ways with it for far, far less some time ago. Wayne's Statement of Withdrawal is in the pile as well — the document effectively ended his term with the company, filed for a $5 fee. Also inside are an Apple I operation manual, with the company's original logo, designed by Wayne himself and an Apple II order form.

Will one of these documents end up on the auction block next? Will Wayne's brushes with fortune ever bear fruit? Or will he forever earn nothing more than a footnote in Apple's history?

(Hat tip to Jon Brooks and Bloomberg, both via Mike Maginnis)

Generational hardware gap deux

December 19th, 2011 7:36 PM
by
Filed under History;
2 comments.

Remember those modern kids confronted with ancient technology? They were, for the most part, baffled by archaic storage media and entertainment devices. It was an amusing demonstration of the changes in interfaces and expectations across the generations.

Here's another example of the clash between new and old. Four American kids, all siblings, are given three devices from their mother's attic: a tape deck, a Commodore Plus/4, and an Atari 2600.

It's great fun to see the girl's delight at getting the Commodore to work. Today's computers may be more elegant and inviting, but there's a far greater sense of accomplishment at mastering the rudimentary commands of yesterday's machines.

By contrast, it's challenging to believe the young man couldn't figure out how to fire in a game that has one button, it's not surprising that he and his brother would find the Atari games challenging. In 2009, I brought a 22-year-old to the American Classic Arcade Museum at Funspot. Bred into being a multitasker by today's complex and staccato media, she was confused by the simplicity of the coin-ops of the 1980s. Surely there was more to it than that?

I'm glad there are retro enthusiasts out there who are not only holding onto their tech but are willing to share it with their kids. May we always remember the way things were — the better to appreciate the way things are!

(Hat tip to ComputeHer, 8 Bit Weapon)

Apple founding contract for sale

December 5th, 2011 3:27 PM
by
Filed under History, Mainstream coverage;
no comments yet.

A bit more than a year after an Apple-1 sold at an Christie's of London auction for $213,600, another irreplaceable piece of Apple history will be up for bid. Next week, you'll have the opportunity to bid on the contract that established Apple as a legitimate business entity.

Sotheby's "Fine Books & Manuscripts" auction (N08811) occurs on Tuesday, December 13, 2011, at 10:00 AM EST in New York and consists of personal and autographed items belonging to the likes of Cole Porter, Joseph Heller, and Giacomo. Lot #241 of 353, listed as being the "property of various owners", has the title "APPLE COMPUTER CONTRACT AND DISSOLUTION OF CONTRACT SIGNED BY JOBS, WOZNIAK AND WAYNE (3 DOCUMENTS)" and is described as follows:

Two typed documents signed by "Stephen G. Wozniak", "steven p. jobs", "Ronald G.. Wayne": Apple Computer Company Partnership Agreement, dated 1April 1976, 3 pages (8 ½ x 11 in; 216 x 279 mm) with small staple holes and crease in upper left corners; With: Amendment dated 12 April 1976, 1 page, with erasure and minor corrections to text; And with: Registrant's Copy of County of Santa Clara Statement of Withdrawal signed by "Ronald G Wayne," 1 page.

This document founded the company in 1976, but it was invalidated and succeeded a year later when Apple was incorporated. The estimated value is between $100,000 and $150,000 USD, with bids being accepted both in-person and online.

Apple's founding contract (zoomed in)

These John Hancocks can be yours — if the price is right.

What I find to be the most striking aspect of this auction is not the future bidding that will occur, but the trail this piece of paper must've travelled to arrive at this auction. How and why did the document leave the possession of Woz, Jobs, and Wayne? Was it sold, stolen, or misplaced? Have the current owner(s) approach Apple Inc. to attempt a direct sale? Is there any legal basis for this contract to be in the possession of a third party and not returned to its original owners? IANAL and do not have the answers to these questions. But I look forward to more information being revealed as its sale approaches and more publicity is garnered.

Read the rest of this entry »

Computer Chronicles looks at the IIc Plus, GS/OS 4.0

November 28th, 2011 11:41 AM
by
Filed under History;
no comments yet.

The Apple II was no stranger to the limelight of Computer Chronicles, a weekly television show that documented the rise of the personal computer industry, starting on PBS in 1981. The entire library of Computer Chronicles episodes is available online from The Internet Archive — no surprise, as when the show ended in 2002, its creator and host, Stewart Cheifet, took a position as director of the Archive.

One 1988 episode of Computer Chronicles coincided with the release of the Apple IIc Plus and GS/OS 4.0. Demonstrating these products on the show were Apple employees Anne Bachtold and Laura Kurihara, who struck me with two aspects of their presentation. First, they don't shy away from technical terminology and details. I suspect this show had a savvy audience that understood these terms, but given that personal computers were still in their infancy thirty years ago, I wonder how many non-techies tried tuning in but found this jargon impenetrable. Second, we all know the names of Apple II employees and alumni like Jef Raskin, Guy Kawasaki, and even Chris Espinosa. I marvel that there were so many more bigwigs like Bachtold and Kurihara whose contributions to the Apple II platform have been omitted from the annals of history. It demonstrates society's tendency to "celebritize" particular personalities to the point that their supporters get lost in their shadows.

Although he couldn't come to the studio for the interview, there's also a brief segment with John Sculley, who says that the Apple II provides users with "a real feel for the chips", likening it to a stick shift next to the Macintosh's automatic transmission. I think that's very true, as evidenced by how the Macintosh has grown increasingly graphics-oriented and closed. With the schematics and open nature of the Apple II, users can work much closer to the metal.

There's also a brief discussion of the possibility of an Apple II laptop, or even a computer that can run both Apple II and Macintosh software. What a world that would be!

Here's the full 28-minute episode. Feel free to skip time index 13:38 – 15:22, which focuses on the Mac IIx.

Hat tip to Steve Weyhrich!

Apple office blueprints

November 17th, 2011 1:31 PM
by
Filed under History;
no comments yet.

Apple II Bits reader Kurt Geisel recently pointed me to a nifty historical artifact. Chris Espinosa, Apple's most veteran employee (#8!), has unearthed and published a document he drew by hand on January 30, 1978.

Blueprint of Apple's offices at 10260 Bandley Drive

Who sat where in 1978?


This blueprint shows the floorplan for Apple's offices at 10260 Bandley Drive, Cupertino, California 95014. In his blog post, which offers a PDF scan of the drawing, Chris identifies the employees whose offices are marked on the graph, as well as the meaning behind areas marked "Advent" and "Tennis courts?"

Apple quickly outgrew Bandley 1, just as the company is now outgrowing its current digs at 1 Infinite Loop. A new hundred-acre campus is currently being designed to expand Apple's Cupertino presence. It's comforting to know that Chris will continue to be a source of continuity throughout Apple's many homes and epochs.