Unboxing & Let's Play Retro Fever


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In November 2012, I stumbled into success on YouTube when I posted an unboxing video. It's a genre I discovered during my six years at Computerworld: point the camera at a new tech product and narrate as you open its packaging and dissect its contents. A month later, I delved into another genre, this one introduced to me by the narrator of Open Apple: Let's Play videos, in which gameplay footage is captured and combined with running commentary.

Yes — people actually watch me open boxes and play video games on YouTube, such that humanity has spent an aggregate of fifty years on my channel.

I don't understand it, but if the interest is there, I'm happy to bring it to bear on the Apple II. I applied these two video styles last year to Zéphyr, the 1987 action game recently published by Brutal Deluxe. Today, I bring my attention to Retro Fever, a new game from budding programmer Brian Picchi.

An unboxing video of a new Apple II product may be even more pointless than the average unboxing. Says PBS of the genre, "[Unboxing] videos show what the products ARE, without the annoying filter of marketing." Yet almost no Apple II product has a marketing budget to begin with, allowing for a more WYSIWYG experience from conception to purchase.

Nonetheless, there you have it: my first experience with the first Apple II game to be published in 2014. Get your own copy for free or in hardcopy, or play it online, at Brian Picchi's website — and learn more about how he became the programmer he is today in the March 2014 issue of Juiced.GS.

  1. Color on this game was also surprisingly good, for an 8-bit Apple II game.